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Extend the Life of your Articles

Calling all publishers, editors, writers and freelance journalists. Now is the time to breathe more life into your articles. Turn your articles into living pieces that spark measurable debate and that allows you to engage with your readers mind and soul – we’re talking revolution.

As it was in the beginning

Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to monitor and process, and for the more popular articles, it is either a case of only a fraction of the received correspondence ever being used, or where online comments have been allowed, well written and good comments can be buried under poorly written and abusive comments.

As well as being an overhead for the publisher, to most people it is an unrewarding medium in terms of the amount of effort required and response received, just consider the number of letters that go unpublished and unread.

As it is now

New channels of communication have been created by the Internet and this in turn has created opportunities that allow us to challenge traditional methods. Now a mature technology, the Internet is no longer the preserve of geeks and nerds but a technology that has been embraced by the global population, the young and the old, that invites new ways of doing things. Newspapers, trade journals, periodicals and ezines now have the opportunity to change the mental process.

When people read an article that provokes thought they now expect the opportunity to comment either by writing a comment, sending an email or writing a letter. Emails make communication easier but they still take time to craft and time for the majority, is what they haven’t got.

The letters page, or a list of comments, although interesting, are often only a snapshot of views, or an endless unmanaged list of comments; a well crafted and well written letter on any given subject may hold the view of the majority, or the minority, but due to its free text form it is difficult, or near impossible, to measure.

As it should be

Now consider the advantages of linking articles to online surveys where as a publisher you will have the ability to obtain valuable feedback from your readers and in a form that can be easily measured. Communicating with your readers is important but equally so is allowing your readers to communicate with you; and in a way that they know it will count.

Want an instant snapshot of opinion? Did they like the article? Did the sentiments expressed in the article have the support of the audience or do the readers have a different view?

Now it’s easy

In the past it would have taken considerable effort to design, publish and collate, a process that was too long winded and justifiable only for the niche and important topics.

However, using a hosted survey site surveys and questionnaires can be created and published via the Internet by anyone who has a pulse. Professional looking questionnaires and surveys created in minutes make the perfect complement to articles that prompt opinion and debate.

The advantage over letters, e-mails and comments are that all the feedback gathered through a survey is managed and measured and sites like Survey Galaxy will provide you with a real time poll and charts that you can either keep to yourself or share with your readers.

It can be complementary

By linking each article to an online survey it will not only extend the life of the article, as people have a channel to express their views, but it will involve your readers in the discussion and in a way where they know their opinion will be counted.

If you think they would rather send an email? – not a problem – just include the facility within the survey and get the best of both worlds.

It’s fast, low cost, and easy to do; it will engage and empower the reader, provide excellent feedback and having established a dialogue you then have the opportunity to link to other related articles.

Try it now and register your opinion of this article here:- Readership Feedback Survey

Maximise the Life of Your Articles

Calling all publishers, editors, writers and freelance journalists. Now is the time to breathe more life into your articles. Turn your articles into living pieces that spark measurable debate, get closer to your readers and engage their mind and soul – we’re talking revolution.

As it was in the beginning

Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to monitor and process, and for the more popular articles, it is either a case of only a fraction of the received correspondence ever being used, or where online comments have been allowed, well written and good comments can be buried under poorly written and abusive comments.

As well as being an overhead for the publisher, it can also be an unrewarding medium in terms of the amount of effort required and response that is received, just consider the number of letters that go unread and unpublished.

As it is now

The Internet has brought new channels of communication and has opened up opportunities that allow us to challenge traditional methods. Now a mature technology, the Internet is no longer the preserve of geeks and nerds but a technology that has been embraced by the global population, the young and the old, that invites new ways of doing things. Newspapers, trade journals, magazines and ezines now have the opportunity to change the mental process.

Readers of any article often would like to comment, traditionally this has required them to feel strongly enough to write a letter, or now, with the convenience of the Internet, send an email or write a comment. Sure emails are easier but it still takes time to craft an email and time for the majority, is what they haven’t got.

Although interesting a letters page or a list of comments are at best a snapshot of views or an endless unmanaged list of comments; a well crafted and well written letter on any given subject may hold the view of the minority, or the majority but due to the free text form it is difficult, or near impossible, to measure.

As it should be

Now consider the advantages of linking articles to online surveys where as a publisher you will have the ability to obtain valuable feedback from your readers and in a form that can be easily measured. Just as important as you communicating with your readers is providing your readers with a channel to communicate with you; a method where they know it will count.

Want a snapshot of opinion? Did they like the article? Did your readers agree with what was said or do they take the opposite view?

Now it’s easy

Traditional printed surveys would have taken considerable effort to design, publish and collate, a process that was too long winded and justifiable only for the niche and important topics.

However, using a hosted survey site surveys and questionnaires can be created and published via the Internet by anyone who has a pulse. Professional looking surveys and questionnaires created in minutes that make the perfect complement to articles that prompt opinion and debate.

The advantage over letters, e-mails and comments are that all the feedback is managed and measured and sites like Survey Galaxy will provide you with a real time poll that you can either keep to yourself or share with your readers.

It can be complementary

Linking articles to online surveys will extend the life of the article and involve your readers in the discussion in a way where they are confident that their opinion will be counted.

You think people will still want to send an email? – not a problem – just include the facility within the survey and get the best of both worlds.

It’s quick, low cost, and easy to do; it will empower and engage the reader, provide first class feedback and having established a communication channel you then have the opportunity to promote other related articles.

Take the opportunity to register your view of this article here:- Readership Feedback Survey

Extend the Life of your Articles

Calling all writers and freelance journalists, editors and publishers. It is time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate and that allows you to engage with your readers mind and soul – we’re talking revolution.

As it was in the beginning

Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to monitor and process, and for the more popular articles, it is either a case of only a fraction of the received correspondence ever being used, or where online comments have been allowed, well written and good comments can be buried under poorly written and abusive comments.

Let’s face it, as well as being an overhead for the publisher, to most people it is an unrewarding medium in terms of effort required and response received, just think of the number of letters that go unpublished and unread.

As it is now

The Internet has brought new channels of communication and created opportunities that allow us to challenge traditional methods. The Internet has matured, no longer the preserve of computer geeks but an everyday technology that has been embraced globally, by the young and old, allowing the traditional way things were done to be re-evaluated. Newspapers, trade journals, magazines and ezines now have the opportunity to change the mental process.

When people read an article that provokes thought they now expect the opportunity to comment either by writing a comment, sending an email or writing a letter. Emails make the process of communication easier but it still takes time to compose an email and time for the majority, is what they haven’t got.

Although interesting a letters page or a list of comments are at best a snapshot of views or an endless unmanaged list of comments; a well crafted and well written letter on any given subject may hold the view of the minority, or the majority but due to the free text form it is difficult, or near impossible, to measure.

As it should be

Now consider the advantages of linking articles to online surveys where as a publisher you will have the ability to obtain valuable readership feedback in a form that can be easily measured. Communicating with your readers is important but equally so is allowing your readers to communicate with you; and in a way that they know it will count.

Want a snapshot of opinion? How much did they like the article? Did the readership agree with what was said or do they have a different view?

Now it is easy

In the past it would have taken considerable effort to design, publish and collate, a process that was too long winded and justifiable only for the niche and important topics.

However, using sites like www.surveygalaxy.com surveys and questionnaires can be created and published via the Internet by anyone who has a pulse. Professional looking questionnaires and surveys created in minutes make the perfect complement to articles that prompt opinion and debate.

The advantage over letters, e-mails and comments are that all the feedback is properly managed and measured and sites like Survey Galaxy will provide you with a real time poll that you can either keep to yourself or share with your readers.

It’s not even one or the other now

Linking articles to online surveys will extend the life of the article and involve your readers in the discussion in a way where they are confident that their opinion will be counted.

You think they would rather send an email? – no problem – include the facility within the survey and get the best of both worlds.

It’s low cost, fast and easy to do; it will not only empower and engage the reader but will establish a valuable communication channel that will provide you with measurable feedback and give you the opportunity to promote other related articles.

There is an opportunity to register your view of this article here:- Readership Feedback Survey

How Does Newspapers Get News From All Over The World

It is a day written in gold for all Indians. An Indian shooter has reached the finals of an Olympic. Every Indian is eagerly awaiting the finals to begin, to encourage, to share, the joy of watching an Indian winning Olympic gold medal for the first time in history. His success will be the headline news in India. It will probably make the front-page of all Indian new papers both regional and national. The editors have a choice on how to cover the match. They can rely on various new-agencies and/or they can send their own sports reporter and a staff photographer to cover the event live. The editors decide to fly out their own team. The reporters and photographers arrive in Beijing well ahead of the event. This enables them to prepare reports on the finalists to build-up interest in the competition. The match is due to start. The results will be out soon. The reporters and photographers have to send their reports and photographs within the deadline prescribed. The press box is busy. The reporters can type their copy into their portable word processor. Their laptop is a remote terminal of their papers main computer. When their stories are complete, the reporters simply attaches the audio coupler or adapter to the telephones, key the number of their newspaper, and the text is sent along the wires directly into their computers thousands of kilometers away. A 2000-word article is sent in less than a minute. The final of the shooting competition ends in a brilliant and sensational victory for the Indian. In addition to their reports already sent, the reporters will now interview the winner. The photographers request other international news agencies for picture-transmission equipment. The photographers processes their films and then feeds the best negative into a transmitter. This dispatches the image along a telephone line which emerges as high-quality duplicate negatives back in their respective newspaper computers. After interviewing the shooter, the reporters prepare their final copy, rearranging and correcting the text on the laptop VDU (visual display unit) screen and transmits their follow-up article. This gives more details and visuals than is found in the news-breaking television, radio, and print reports. This final report contains additional information on the champion’s future prospects, his family background, his other interests, and an account of his lifestyle. Front-page Article The respective sports editors at various newspaper offices access the report on their desktop screen. As per their discussions earlier at an editorial meeting, the report will be the sports page lead. There will also be a front-page news item adapted from the main article which also the editor can access on his own screen. The subeditor then checks, corrects, and adjusts it to fit the space allocated on the page by the sports editor. The subeditor can access on his screen an image of the whole page showing all the other stories, headlines, and pictures plus advertisements that have already been set. The subeditor knows exactly what space there is, as the editor has already chosen the picture that will illustrate the article. The draft is now finally edited on screen to fit the space and an apt headline written to fit the picture and article. If needed, a picture caption is also written by the subeditor. Now all copy for the first edition must be set in type to meet the deadline. This is done up with all the other copy for conversion into type by a high-speed phototypesetting machine. A 2000-word article is typeset in less than a minute. The typesetter produces a ‘bromide’ (a print of the type on photographic paper) for positioning on the page according to the approved layout. This can be done by using the computer. There are many newspapers that still prefer to physically cut up the bromides and paste them into position on a page-size card. The subeditor rechecks the article and picture and makes sure that no mistakes have happened before or during typesetting. When all is set and ready (text, headlines, pictures, layout, and design) the complete page is photographed and a film negative (a large black and white film) generated from which the printing plates (plastic-coated zinc or aluminium printing plates) for the presses are made. The drafts are circulated by the sports editor and the editor. Once the pages have been approved, and checked by the proofreaders, they are taken to the printing department. Now, the final reports are ready to be photographically transferred to plastic-coated zinc or aluminium printing plates. The plates pickup the images in ink and transfer them to the paper. The papers are now ready for distribution. The papers should reach the customers well in time. The success here is determined by the speed at which the newspapers distribute their copies to their readers. To help them achieve this, they first distribute the first edition to the far-flung areas and then to the nearer areas. These latter editions may look a bit different from the earlier editions as a result of fresh news breaking out which may in turn claim space on the front page. All the newspapers in India are sold out the next morning. As Indians are enjoying and discussing their country’s first Olympic gold medal, quoting from various newspaper articles and pictures, the sports reporters and photographers are awaiting their next assignment from their editors. For these reporters and photographers their day is yet to begin.

The Benefits of Bum Marketing

 

When you say bum, it naturally means someone who has no home, no work, no pay, no life but when it comes to Internet and making money on the Internet, it’s different and it’s really great to be a bum, to be in bum marketing, that is. So, what is Bum marketing? Bum marketing simply means that you sit on your computer, or in front of it, seriously, and type away all day and make money. So, what do you need to type? Any articles of a topic that has potential in the niche market. You write something, include in in Google search, for example, and when a buyer sees your article and clicks on the ads in there, you earn profit.

So, is it Bum Marketing or Bust Marketing? Good or very good? A handful of people are now enjoying their money and time freedom being in bum marketing. The bum marketing method right now is very popular and very in-demand as lots of people today are laid off from their work. With nothing to do, some of them have discovered that there really is money on the Internet and you don’t have to be a great writer, you don’t have to have skills in web designing. You just need to be very passionate about what you write and you just go on writing based on what you think and that’s it.

Anybody can be in bum marketing? The only thing you need is your PC or laptop and you bang away on your computer writing anything under the sun. Just make sure your articles are currently interesting and timely as today’s headlines or whatever is the interest of people at the very moment. For example, if there is a huge sell-out for teddy bears, why not make an article on how to write a teddy bear and all that sort of thing? Then, when you post it on the Internet and someone reads your article and clicks the affiliate links included in your article, you make money. Where on earth can you find these affiliate links? Good question.

Mastering the Art of Article Marketing

You have set up your online business website. All the necessary functionalities are there, all the products are well positioned, and everything looks terrific. But why don’t you have a single sale made since? Simple! You have no traffic coming in to your site. Worse, nobody even knows that your website exists.

And, it’s not just any traffic you need. You need targeted traffic to your website. It’s useless to target your effort on people that don’t have the slightest liking to your service or product offered. To achieve increased in visitor traffic, you need to advertise your website. And remember that there are more differences in online business and offline business advertisement than there are similarities.

The most popular method to advertise a website is to write articles for article marketing campaign.

For the right person, article marketing can be totally free. If you know how to write articles, you can find free article directories on the Web where you can submit your articles for publishing. Performing this means your article marketing campaign is free.

Article marketing is useful in establishing your authority over your niche. When you gain an authority status, it’s much easier for you to sell your product since people have more trust in you. Authority websites also gain higher search engine ranking – another free way to search engine optimize your website.

By writing articles, you know you get targeted traffic to your website. Only people with particular interest to your niche will read your piece so that you know if you carry them to your business website, they will find what you’re offering interesting. You are sure your efforts will not go to waste.

However, you must remember one important point when you write article and start your article marketing strategy. Remember to cater to your readers’ needs and not to yours. That is to say know what your readers would like to read about your niche. To do this, you must join forums or chat rooms where your target audiences post questions for you to answer. Once you know your readers by heart, you can write a piece purposely dedicated to them.

Realize the power of article marketing for your online business, and before you know it, the profit starts pouring in. If you keep in mind to put service first above profit in your article marketing campaign, your success is near.

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