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What Is It About Designer Sunglasses That’s Cool?

For some, the acme of style is super metro Aviators as seen in Top Gun.For others it’s the Blues Brothers and the Big Lebowski and Ray Ban.Everyone knows that “The Dude” is sporting Ray Bans but they don’t seem to ones that we know and love.  Maybe they’re an old line, since most of the wardrobe was Bridges’ own stuff!   Not many are thinking Dr Strangelove when it comes to designer sunglasses!   For others it might just be the brand name of their designer sunglasses that’s vital:  Animal, Burberry, D&G, Diesel, Emporio Armani, Gucci, Hugo Boss, Lacoste, Ray-Ban, Prada, Tommy Hilfiger or YSL.
Cool Schmool – why all the fuss?   After all, the primary purpose of sunglasses, designer or not, is to offer protection to your eyes from the harmful rays of the sun.Sunglasses after all are really built to protect your eyes from UV radiation. That’s their job.  At the very least they should guard against glare, especially when you are driving.
“Cool” is major corporation speak for making money from peer group pressure.   Cool is the development of what we learn as infants and teenagers:  a smile, a certain savoir faire, attitudes or mannerisms that gets us the most positive response from the people we want to impress.As an adolescent, those people are normally peers and friends.It’s more likely to be potential sexual partners for adults.
Remember, don’t be influenced by just the brand name. Whatever the brand, buy the ones that look best on you. Different people have faces of different shapes, so the sunglasses that look good on your friends or your idol may not look good on you.  Buy sunglasses that suit your facial shape, hair colour and skin tone. Take things like frame colour and shape into consideration when choosing. Choose sunglasses with a frame colour that complements your complexion.  If you’re that fashion conscious that you want to match designer sunglasses with the outfits you wear, then go crazy! Match your extensive wardrobe with many pairs.
But don’t dis “Cool” completely because self esteem is also important.We all need to feel good about ourselves. Even more important and entirely in our own hands, is what we do with our own abilities.That is what build self-esteem.   And if thinking you look cool or good in a pair of designer sunglasses reinforces that perception and self esteem and encourages you to be confident and assertive, then where’s the harm in that?

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